Thailand’s government has set a tourism revenue target of 46.5 billion USD (1.73 trillion Baht) in 2023, reaching 80 percent of its 2019 level. In which, 26.1 billion USD (970 billion Baht) comes from foreign markets and 20.4 billion USD (760 billion Baht) is from the Thai market.
Government spokesperson Anucha Burapachaisri said that the country has set a target of bringing the revenue back to 80 percent of its 2019 level in 2023, before the Covid-19 pandemic, and the bulk would come from international visitors.
In the best-case scenario, Thailand expects to achieve up to 2.38 trillion Baht (more than 64 billion USD) in tourism revenue in 2023, including 1.5 trillion Baht (40.3 billion USD) from foreign tourists while 880 billion Baht (23.7 billion USD) from domestic travels.
The country expects to welcome 1.5 million tourists per month during the last quarter of this year. Anucha Burapachaisri added that from January to September 2022, over 5 million international tourists visited Thailand. Only in September, the number has reached over 1 million so far. Thailand is set to reach the target of 10 million foreign tourists by the end of this year.