Tourism Malaysia visited two major cities in Thailand, Songkhla and Bangkok, with the aim of attracting tourists from Thailand.
Accordingly, Malaysia reopened its borders to tourism in April. Officials have identified foreign visitors from Thailand as a priority in the recovery process beyond India, Singapore, and Indonesia. The sales delegation went to Songkhla city and then Bangkok, led by the Minister of Tourism, Arts & Culture, Dato’ Sri Hajah Nancy Shukri, and the Malaysian tourism union.
Thailand remains one of Malaysia’s essential short-haul markets. In 2019, Malaysia welcomed 1,884,306 visitors from Thailand. Nearly 70% of Thai tourists have visited the country before. Tourism Malaysia says the next goal is to instill confidence among Thais that they can safely visit Malaysia.
Dato’ Sri Nancy commented: “The past two years have been extremely difficult for us, but since the reopening of our international borders in April, I am pleased to announce that we have made it past the initial target of 2 million international arrivals with MYR 8.6 billion in tourism revenue. Hence, we have revised our target of welcoming 4.5 million international tourist arrivals with MYR11.1 billion in tourism receipts this year as we are optimistic about achieving higher numbers.”
As of April 2022, Thailand ranked second after Singapore in terms of tourist arrivals. Tourist arrivals from Thailand could reach 800,000 by the end of this year.
“We are delighted to invite Thai visitors to experience our newly developed attractions, including the highland outdoor theme park – the newly opened Genting SkyWorld and the magnificent 118 Merdeka Tower in Kuala Lumpur, currently the second tallest building in the world.
Many Thais may not have been to the two Malaysian states of Borneo, Sabah and Sarawak. Therefore, we hope to attract more international tourists to explore Sabah and Sarawak” – added Dato ‘Sri Nancy.
Malaysia welcomes fully vaccinated international visitors. The country is no longer required to complete a Travel Pass or undergo a Pre-Departure Test (PDT) or Test On Arrival (OAT). Travel insurance is also no longer a prerequisite for foreigners entering Malaysia.