Booking.com has created a travel incentive program in the United States that gives money back to customers and does not require commission payments from suppliers.
With this new rebooking incentive from the online travel agency Booking.com, all customers in the United States who had to cancel their accommodation bookings due to COVID-19 travel restrictions will get a 15% reward if they rebook a stay at that same property and these rebooking must be made before 31 December 2020 and they must complete their stays before 30 April 2021.
The reward, valued at 15% of the total booking price, is deposited in the traveler’s virtual wallet on Booking.com after checkout and can be withdrawn to a personal credit card or used for a future booking within 12 months.
This promotion is only eligible:
- for Booking.com customers from countries or regions that have eased travel restrictions;
- for canceled bookings made before 6 April 2020;
- if Force Majeure was in effect for the market where the property is located;
- if ‘part of’ or ‘the full’ reservation was non-refundable.
It does not apply to bookings that were canceled free of charge.
In addition, Booking.com is waiving commissions on reservations made as part of this campaign. “All of us in travel share one common interest: for the travel industry to survive this crisis,” says Arjan Dijk, senior vice president and chief marketing officer at Booking.com.
“We’re working tirelessly to bring business back to our partners, inspire travelers and reward them for supporting local businesses so that, when the time is right, we can continue to make it easier for everyone to experience the world.”
For now the offer is just for bookings within the United States, but the company says it plans to open it up to international bookings in the future.